Anyone.com - Your New Home

BRAND COMMERCIAL​

CREDITS

The ambitious start-up Anyone.com asked us to develop and produce a commercial which accompanied their worldwide company launch. The goal was to highlight the business case - the problem of people not being able to own a house anymore - through human centred, emotional scenes that tease the viewer to go to the website and learn more about the concept.

We've came up with a screenplay that showcased the beauty of owning a house in the first part of the commercial. But that 'dream' cracks with a kick in the guts and the viewer is presented with the future reality of the housing crisis. 'The majority of people won't be able to own a house in 10 years'. But there's a solution when you join the anyone.com movement: "Anyone can own a house now".

Anyone's goal is to disrupt the worldwide housing market, which is why we delivered an English, Dutch, French, German and Spanish version. Existing in a 90s, 60s, 30s and 15s version and multiple social formats.

Client
Agency
Production
Screenwriter
Director
D.O.P.
Editor
Exec.Producer

Anyone.com

BRAND COMMERCIAL

The ambitious start-up Anyone.com asked us to develop and produce a commercial which accompanied their worldwide company launch. The goal was to highlight the business case - the problem of people not being able to own a house anymore - through human centred, emotional scenes that tease the viewer to go to the website and learn more about the concept.

We've came up with a screenplay that showcased the beauty of owning a house in the first part of the commercial. But that 'dream' cracks with a kick in the guts and the viewer is presented with the future reality of the housing crisis. 'The majority of people won't be able to own a house in 10 years'. But there's a solution when you join the anyone.com movement: "Anyone can own a house now".

Anyone's goal is to disrupt the worldwide housing market, which is why we delivered an English, Dutch, French, German and Spanish version. Existing in a 90s, 60s, 30s and 15s version and multiple social formats.

CREDITS

Client
Anyone.com

Agency
Waves Video Agency

Production
Waves Video Agency

Screenwriter
Ilia ten Böhmer

Director
Ilia ten Böhmer

D.O.P.
Michael van Kralingen

Editor
Ilia ten Böhmer

Executive Producer
Kim Hittinger

"Wow what a production. Again. Thanks so much for your help. You can be proud of the result of your hard work!"

Reza Sardeha

CEO ANYONE.COM

BEHIND THE SCENES